a Magical Holiday Colouring Book

This heartwarming collaboration between Mitch Revs and The Amazon Australia Playmakers has not only sparked boundless creativity but also made a significant impact on the lives of these children and the Starlight Children's Foundation.
Through a limited-edition holiday colouring book, this partnership has captured the essence of imagination, generosity, and the power of dreams. The Amazon Playmakers initiative, in association with the Starlight Children's Foundation, brought together ten remarkable children from across Australia.

These young individuals became official toy testers for Amazon Australia during the holiday season.
Their mission? To share their imaginative concepts for their dream toys! Enter Mitch Revs, who was given the task of bringing the children's dream toys to life, Mitch became the bridge between their imaginative ideas and the vivid pages of a colouring book. He dedicated himself to capturing the essence of each child's vision in his illustrations.

Through conversations via zoom, Mitch Revs listened intently to the children's ideas, immersing himself in their unique perspectives.From enchanted unicorns to intergalactic spaceships and talking animals, the children's creativity knew no bounds.Mitch transformed their vivid concepts into intricate illustrations that would grace the pages of the Amazon Playmakers Holiday Colouring Book.

During the Black Friday and Cyber Monday shopping events in 2021, Amazon Australia pledged to donate $1 to the Starlight Children's Foundation for every Amazon Playmakers Holiday Colouring Book purchased. Additionally, Amazon generously committed to donating a total of $50,000 to the Starlight Children's Foundation, irrespective of book sales.

This collaboration between Mitch Revs and the Amazon Playmakers not only showcases the power of imagination but also serves as an inspiration for children and adults alike. It emphasises the importance of nurturing creativity, believing in dreams, and using our talents to make a positive difference in the world.

Amazon Australia's donation to the Starlight Children's Foundation has undoubtedly made a meaningful difference in the lives of children facing challenges. This heartwarming collaboration will continue to remind us all that when we unite our talents and imaginations, we can create something truly magical and bring smiles to those who need it most.

September 01, 2021 — MRG

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